Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Monday, February 6, 2012

win a dvf dress from celeb makeup artist malley roncal

Remember how long the lines were at the Diane von Furstenberg sample sale after Sarah Jessica Parker wore her wedding dress in the Sex and the City movie? We don’t need any more proof that the designer’s silhouettes are worth the wait. Now you can have your shot at being a proud owner of a DVF original–without paying a price. Celebrity Makeup Artist, Mally Roncal, is giving away a Diane von Furstenberg dress to one lucky winner! All you have to do is follow Mally on Twitter ( and Re-Tweet whenever she sends a tweet out! The winner will be selected at random. For more info about Mally, go to

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