Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Sunday, October 10, 2010

fabulously flawless

It's hard to believe all the hype about mineral makeup minimizing your fine lines and covering your flaws. No matter which brands I've tried, they've often resulted in the inevitably cakey look.

Not KSS Professional. I was eager to try it since it seemed so simple to use (the company provides videos that demonstrate the product usage so it couldn't be easier): A little goes a long way so just dot disperse a small amount of the loose mineral powder over your face, then buff it out. Repeat using the mineral foundation in a personally selected shade. The results? Flawless!

But don't take my word for it...listen to the comments I got when wearing it:

"What did you do differently? You're glowing!"

"Your skin looks great. You look so rested, like you just got back from vacation."

"What kind of foundation do you use? It looks so natural."

One friend was so enthralled with my new look, she wanted to try the product right away. The next day happened to be her birthday so I wrapped up my precious products and actually gave them to her! She said it was the best birthday present ever!

So how do the products offer such a natural effect? The loose powders are crafted by hand and made from the highest-quality ingredients. Plus, they're easy to apply, last all day and feel as though you are wearing nothing at all.

The line consists of nine shades of foundation ($25), Universal Powder ($16), and a no-shed guarantee, vegan brush ($20--it's SO soft, you have to try it!). With titanium dioxide (SPF ranges from 30 to 70 naturally!) being the main ingredient, the line is ideal for athletic women as well as those on-the-go since it's humidity and sweat resistant/proof.

In addition to making women look good, the KSS Professional team also helps local Kansas City women feel good--by donating 5% of the company's profits to its Foundation Foundation.

KSS Professional products can only be obtained through professionals. So click on to find a salon in your area where the products can be purchased.