Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Wednesday, February 9, 2011

happy vday: give lip

The holiday of love is fast approaching--can your lips take the heat? Don't get caught off guard; keep them well protected with Aubrey Organics Treat 'Em Right Lip Balm ($2.95 each). The pure organic oils in the formula makes it super-moisturizing and long-lasting, and helps prevent chapping. The best part: There are five fun flavors to choose from so you can savor the flavor long after the actual makeout session. Go to for more info.

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