Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Friday, April 16, 2010

breakthrough beauty: mega moisture

gives you
an exclusive preview
of FOX TV's Good Day Dallas
Breakthrough Beauty feature...
as reported by Susan Redstone

You need it in the winter, you need it in the summer--you can never be too moisturized in my book. That's why I always look for the most ultimately moisturizing products. Vaseline Sheer Infusion (6.8 oz., $6.25; and 13.5 oz. pump, $8.99) delivers with twice the moisturization of other leading everyday body lotions, thanks to a unique delivery system called Stratys-3 that works deep below the surface, penetrating three layers of your skin. The result: long-lasting, silky skin you'll want to show off. Use it twice daily--as part of your AM and PM routines--and you'll be totally touchable in no time. Look for Sheer Infusion at food, drug and mass retailers nationwide. For more info, go to

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