just breathe

I've always been up for trying out new eyeliners, lip glosses and skincare products but foundations are another story. I guess there's just something about covering my pores with makeup that always made me a bit uneasy--until I discovered Barry Knapp, developer of the new Oxygenating Breathable Foundation. His passion? Studying the science of oxegeniology and its ability to heal and affect each individual genetically. After working with plastic surgeons on products that would provide coverage and help heal, minimize and eliminate procedural scars, Knapp created the air-permeable foundation. The secret ingredient: Ceravitae Complex, a patent-pending formula proven to increase oxygen uptake, stimulate skin cell production and speed the healing process. And the fact that it's water-resistant for up to 90 minutes, contains SPF 25 and comes in seven blendable, color-corrective shades makes it just as appealing to those of us who haven't undergone procedures as well. Definitely worth a try, right? I smooth some on and watch it effortlessly disappear into my skin. As the official makeup director of the 2009 Sundance Film Festival, Knapp recommends three ways to use it. "Apply it with your fingers to get into all the little grooves, use a sponge if you want to detail it out or try a washable, acrylic brush." He suggests applying in downward strokes, keeping in the direction of hair growth, and insists on continuing past the jawline, covering the face and neck. The best part: It won't come off until you take it off! For more info, check out www.oxygenetix.com.