Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Tuesday, January 20, 2009

plump it up

In an age when most of us are searching for a way to slim down, some of us are still hoping to plump up--our lips, that is. Since I'm not exactly considering a trip to the plastic surgeon's office, Angelina Jolie's perfect pout is pretty much beyond my reach. I found I can come close, however, with a little help from glominerals ( The company's gloLip plumper ($16), a unique plumping formula infused with spheres of Marine Collagen Atelocolalgen which trap water and swell to provide volume, is designed to do the trick. Capsicum Extract, which comes from peppers, stimulates lips (not sure how I feel about the tingling sensation but it's pretty mild) and safflower oil softens and conditions (just in time for Valentine's Day). Choose your hue--copper shimmer, sheer berry or natural, or soon-to-be-released plum and cherry--and get ready to pucker up!

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