Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Thursday, January 15, 2009

rub me right

The good news: I've really been sticking to my new year's resolution and have been hitting the gym more often. The not-so-good news: I wake up sore more often too. Aching muscles greet me each morning and sometimes get worse throughout the day. To the rescue: Naturopathica's Arnica Muscle & Joint Bath and Body Oil--designed to ease muscle soreness and joint tenderness and stimulate circulation in overexerted muscles. That's me--overexerted! After a three-year hiatus (to have my two kids), my newly exercising muscles are definitely working overtime. And the last thing I have time--or money--for is a weekly massage. So I decided to go the do-it-yourself route and rub on this newly formulated Arnica oil for some instant relief (you can also pour two to three capfuls into your bath). Not only did I feel a warming sensation in my muscles but the herbal scent offered great aromatherapy benefits and definitely made me feel pretty relaxed. Hesitant about partaking in herbal delights? Here's the best part: In adopting Arnica, Naturopathica has partnered with the American Botanical Council, an organization dedicated to providing funding to promote the proper use of herbs and phytomedicine and broaden the scope of herbal research. During April, 50% of proceeds from Arnica Muscle & Joint Bath and Body Oil will go to the American Botanical Council. If you can't wait till then to relieve your muscle pain, treat yourself to a bottle now, then buy one for a friend in April when you can give a great gift and promote herb power too. See for more Naturopathica products.

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