give yourself a LashGASM and win $500!

Go ahead--pile on the mascara! When it comes to lashes, the bigger the better! Too Faced is daring you to give yourself a LashGASM and post it for all to see using your signature style. Jerrod Blandino, Founder and Creative Director of Too Faced will select the winners based on the use of Too Faced’s LashGASM and other Too Faced products, creativity and individuality. So go pick up this voluptuous, fluffing mascara and show your style!

If getting gorgeous lashes isn't enough, check out these other pretty great reasons to try LashGASM. The grand prize winner will receive $500.00 e-gift card for toofaced.com AND a personal makeup consultation with Jerrod. Three runner-ups will receive a $250 e-gift card for toofaced.com PLUS the first 200 people to enter will receive a FREE full-size Too Faced LashGASM at a value of $21.00.

To enter to win all of these FABULOUS prizes, go to www.toofaced.com, create an eye look that will inspire others, upload your photo, and submit your entry! The winner will be announced on September 16th, now is your time to show your sexy style!

vday beauty: make eyes

Whether you share a sly glance, a quick peek, or seriously lock eyes across the room, you'll want to make a statement. For a last minute makeup boost this Valentine's Day, try Mineral Fusion Lengthening Mascara ($16). I have used cute, compact barrels which are easy to stash in a purse for a while now so I was surprised at how much easier it was to control this full-size version. No vibrations, no slick combs, no gimmicks. Just brush it on and watch your lashes lengthen. The first application lifts and slightly curls. Add a second coat and lashes appear thicker and longer, without clumping. Plus, it contains antioxidant protection, thanks to white tea, red tea, pomegranate and vitamins. Choose from Rock (a natural looking dark brown) and Graphite (black) at www.mineralfusioncosmetics.com, then go ahead--bat away.

expert advice: get this sexy Vday look, from makeup artist Angela Civale for Tarte

This Valentine's Day, it's OK--be a Tarte! Just don't look like one. Makeup Artist Angela Civale makes it easy with these great products from Tarte Cosmetics. On eyes: Go for the sexy, smoky look: Try Eye Couture Day-to-Night Palette ($44). On lashes: Try multiplEYE™ Natural Lash Enhancing Primer ($22) and Mascara ($24). On cheeks: Don't bother with blush. Get a natural flush with Natural Cheek Stain in True Love ($30). On lips: For a romantic pout, Apply Double-Ended Lipgloss, in shades that honor the most famous couples in history: Fred & Ginger, Tarzan & Jane, Odysseus & Penelope ($10 now until Valentine's Day; regular retail price $19). On lips: Get a pout that stays put with new Natural Gel Lip Stains ($24). The mint-infused formula is available in Lust, Enchanted, Amused & Charmed. All products are available at www.tarte.com, except for the Lip Stains which are available at Sephora and www.Sephora.com.

beauty on a budget: good vibrations

Ever wonder how makeup artists apply that perfectly even coat of mascara to every single one of your lashes? Maybelline's Pulse Perfection Vibrating Mascara ($14.95) delivers 7,000 vibrations per minute in seven synchronized actions so you get perfect lashes every time. The battery-powered mascara features a vibrating elastomer brush which gently pulsates against lashes, mimicking pro makeup artists' zig zag technique. How it works: Apply one, two or several coats of the exclusive formula, featuring thickening agents, emollient waxes and film formers. The Pulse Perfection vibrating brush uncrosses individual lashes for perfect separation and definition. Just push the button, and hold the wand steady as you slowly coat eye lashes, root to tip. What you get: Luscious thickness, luxurious length, smooth separation, intense color, shapely curve, healthy luster and clump-free lashes. Look for the sleek black and gold packaging at mass market retailers nationwide. Choose from Very Black and Blackest Black, or Very Black in a waterproof formula. The catch: Batteries are required. The battery lasts a minimum of 130 applications so if you apply mascara once a day, it will last more than four months--longer than your average mascara which should be replaced every three months. For more information, log onto www.maybelline.com. Visit the My Color Advisor section to help choose and use the right shades for you.