Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Sunday, April 24, 2011

'70s style

From the catwalk to the sidewalk, spring 2011 is all about 70’s.

Prints and vibrant fabrics sashayed down the runway at Marc Jacobs and Gucci, Coach is re-launching their iconic 70’s bag exclusively with Net-a-Porter, and Hollywood's leading ladies such as Nicole Richie, AnnaLynne McCord and Kristen Bell are sporting the laid-back style.

For me, the seventies was all about bell-bottoms, Charlie's Angels, winged-hair and roller skating parties. But I also remember the makeup--frosted lips and shimmery eye shadow, to be specific. Urban Decay brings back that '70's glamour with its Urban Decay Rollergirl Eyeshadow Palette ($32) that's sure to bring out your inner disco diva.

The Rollergirl Eyeshadow Palette contains three neutral shadows: verve (beige), suspect (gold) and darkhorse (khaki) and one pop of bright pink, called woodstock, to create shimmering neutral looks with an easy-to-add hit of color for the ultimate disco glow. It comes with one 24/7 Glide-On Eye Pencil in Whiskey (a medium shade of brown) that really does glide on and a mini tube of Lip Junkie Lip Gloss in a hot pink hue (it's more wearable than it sounds as it goes on less bold and it cools and plumps your lips in the process).

Available at Sephora, ULTA, Macy’s,,, and