Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Thursday, May 19, 2011

treat and conceal: it's a miracle!

Have you ever tried to use a concealer to erase dark circles, even out skin tone or hide other skin flaws, only to find that you could still see the flaws right through? Not this time. Miracle Skin Transformer's next-generation 3-in-1 Treat & Conceal concealer ($36) really does the trick. It blends right into your skin, actually erasing everything you ever wanted to hide.

The first-ever naturally derived silicone based concealer, Treat & Conceal hydrates, covers and protects with powerful treatment benefits. Designed for use on both the under eye area and the face, Treat & Conceal will correct, cover and protect all of your skin’s concerns leaving you with a flawless complexion.

The best part: You can actually see the difference. I kept walking from room to room trying to look at my skin in better light because I just couldn't believe the coverage. Available in light, light/medium and medium, see for yourself at

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