Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.

Sunday, April 4, 2010

expert advice: brush up on your brush basics

We all do it, usually every day. But sometimes little things like brushing your hair can become so routine, we may forget the basics. TRESemmé celebrity stylist Mara Roszak helps us brush up.

PIPD: Why is it important to brush your hair?

MR: "It is important to brush your hair because everyday we shed a certain amount of hair naturally and if your hair isn't being brushed daily, some of that hair gets locked into the other hair and causes knots and tangles. It’s best to brush hair when it’s wet in or out of the shower to cause less breakage."

PIPD: How often should you brush?

MR: "Daily in the shower, preferably with conditioner to prevent breakage. Brushing dry hair can cause damage and breakage. Always brush starting at the ends and work your way up."

PIPD: How do you choose the brush that's right for you?

MR: "I always recommend metal brushes or brushes without the balls on the ends of the bristles, which can damage hair."

PIPD: What's the best way to clean your brush?

MR: "Clean your brush with a wide tooth comb by scraping it at the base of the brush."

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