Beauty is in the eye of the beholder...and those of us holding the mascara wand.

After two decades of covering the beauty industry, I've come to learn what makes it so alluring. Finding the perfect shade of makeup to match your skin tone, adding a swipe of eyeliner to give your tired eyes a lift, discovering an innovative new product line, or indulging in a totally luxurious spa treatment. My experiences have been documented in magazines, newspapers and websites worldwide. I've tested newly formulated products in the lab, explored hair removal options, shopped for lipstick, added shine to my hair and succumbed to massage marathons--all in the name of beauty. I've written press releases, hosted makeover events and co-authored a Do-It-Yourself Beauty book (Alloy). On this blog, I write about products and services that I come across every day as well as those that have been provided by publicists or the companies that make them. Either way, I write what I think. I hope to share some of my insights--and bring you the latest, greatest beauty news right here. Join me in the quest to find all things pretty.


Tuesday, March 3, 2009

glimmer with shimmer


What girl doesn't want to get flowers? Excluding one unfortunate friend who's allergic to "the great outdoors," no one I know. That's why you'll flip for Laura Mercier's new Shimmer Bloc Gilded Garden ($38), a limited edition baked illuminating powder. The concept? Baked technology--makeup that's baked under high temperatures to create luxurious pigments with subtle shimmer and long-term staying power. The pigments combine to give the face and body a youthful glow without leaving it looking frosty or metallic. This ethereal effect is caused by light-reflecting properties that give skin a healthy glow and brighten eyes, cheeks and body with natural color and light. Plus, it's oil-free and ideal for all skin types. The best part? Four shades of shimmer powder in a floral motif are set in a sleek, black compact that looks great on any vanity or when pulled out of a makeup bag for a quick touchup. Some women are just in the know when it comes to makeup and Mercier is one of them. She founded Laura Mercier Cosmetics in 1996 with a classic, current palette and has evolved the brand to include skin care, bath and body, and fragrance lines. This is one item to spring for this season; it'll brighten up your daily makeup routine and ensure things are coming up roses, even in these doomed economic times. Pick yours at www.lauramercier.com.

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